Sunday, June 23, 2013

My Passion

At the risk of being hanged from my ankles by my Advertising peers, I'm going to admit the dirty little secret I notice that most of you seem to be hiding. I'm not passionate about Ads. There, I said it. Everyone can breathe a sigh of relief while they sharpen their pitchforks. "But wait!", I type into my blog, fully knowing that everyone will stop getting ready to kill me because this is my blog, and fuck you. I 100% love Advertising. "That doesn't make any sense!", you cry, helplessly at my command yet again. Well hold on to your Veggie Nugets, because I'm going to Fart a little more at you.

What we are all really passionate about is Creating. Yes, with a capital C, because this is my blog, and fuck you. Ads are just our medium that we chose to work in, just like painters chose the canvas, actors chose the stage and sculptors choose the unemployment line (i jest). We'd be just as happy doing any of that, as long as we get to create some really cool things. The amazing part of Advertising is the multitude of different media that it lets you explore, and that's what draws it to me. Billboards, print, T.V., online, social media, radio, or whatever the hell you want. If you want to put a giant swimming pool filled with milky water and inflatable tubes made to look like Chocolate Cheerios in the middle of Dundas Square, you can do that (provided you can get the client to sign off on it). And because I can build a giant cereal bowl that I can swim in, that's why I chose Advertising as my medium.

So, just a quick recap. Passion = Creating. Medium = Advertising. I could go off to be a novelist, and be just as happy as I would be in Advertising because it is still something creative. The only place where we wouldn't be happy is in a job where we can't be creative, and if you ever find yourself in one of those soul sucking jobs, get the hell out of it! They are completely awful, and I would never wish a creative person into one; no matter how much they may annoy me.

And now, I'm going to show you a picture of a bear. Because it's my blog, and fuck you.

Photo cred: Some random person who's picture I found on Google. Thanks, random person!